Tuesday, June 29, 2010

Who's Who on the Zdanis USANA Team - 06.25.10

For the Week Ending June 25th

Pauline Puzynska - #13 Top Earner among Canadian Directors

Pauline Puzynska - #43 Top Associate Sponsor in Canada

Paul Sharpe – Advanced to Believer

Pete & Dora Zdanis - #2 Top Earners among US 1-Star Diamonds (#3 World-Wide)

Congratulations to all!

Sunday, June 27, 2010

Why Weigh, Count and Measure? - by Jim Rohn

Why Weigh, Count and Measure? 
by Jim Rohn

Three key words to remember: weigh, count and measure. Now why weigh, count and measure? To see what your results are from your activity, your attitude and your philosophy. If you find that the results are not to your liking, there are only three places to look. Your philosophy needs to be fine-tuned, your attitude needs to be strengthened or your disciplines need extra skill. But that’s it. Activity, attitude and philosophy create results.

Now on results I teach that life expects you to make measurable progress in reasonable time. But, you must be reasonable with time. You can’t say to someone every five minutes, How are you doing now? That’s too soon to ask for a count. Guy says, “I haven’t left the building yet, give me a break!”Now you can’t wait five years—that’s too long. Too many things can go wrong waiting too long for a count to see how you’re doing.

Here are some good time frames:

Number one: at the end of the day. You can’t let more than a day go by without looking at some things and making progress. The New Testament says, “If you are angry, try to solve it before the sun goes down.” Don’t carry anger for another day. It may be too heavy to carry. If you try to carry it for a week, it may drop you to your knees. So some things you must get done in a day.

Here’s the next one: a week. We ask for an accounting of the week so we can issue the pay. And whatever you’ve got coming, that’s what you get when the week is over. Now in business there are two things to check in the course of the week: your activity count and your productivity count. Because activity leads to productivity, we need to count both to see how we’re doing.

My mentor taught me that success is a numbers game and very early he started asking me my numbers. He asked, “How many books have you read in the last 90 days?” I said, “Zero.” He said, “Not a good number.” He said, “How many classes have you attended in the last six months to improve your skills?” And I said, “Zero.” He said, “Not a good number.” Then he said, “In the last six years that you’ve been working, how much money have you saved and invested?” I said, “Zero,” and he said, “Not a good number.” Then here’s what he said: “Mr. Rohn, if these numbers don’t change, your life won’t change. But if you’ll start improving these numbers, then perhaps you’ll start to see everything change for you.”

Success and results are a numbers game. John joins this little sales company. He’s supposed to make 10 calls the first week just to get acquainted with the territory. So on Friday we call him in and ask, “How many calls?” He says, “Well.” You say, “John, ‘well’ won’t fit in the little box here. I need a number.” Now he starts with a story. And you say, “John, the reason I made this little box so small is so a story won’t fit. All I need is a number because if you give us the number, we’re so brilliant around here we could guess the story.” It’s the numbers that count—making measurable progress in reasonable time.

Here’s the best accounting. The accounting you make of yourself.Don’t wait for the government to do it. Don’t wait for the company to do it.But you’ve got to add up some of your own numbers and ask, “Am I making the progress I want and will it take me where I want to go now and in the future?”You be the judge!

What's Up With the Chess Board, Anyway?

A couple people have asked me about the significance of the chess board image that we include in every one of our USANA “Power of Two” updates.


The idea was to provide a powerful visual, graphic representation of the Power of Two which will immediately cause the viewer to leap into extreme action to put the power of two to work for them to achieve incredible results immediately.

I guess my choice of image missed the mark in at least two instances!

Seriously, you will see that the first square of the chess board has “one” dot on it. The second square has “two” dots. The third square has “four” dots, etc. This doubling process (The Power of Two ) continues until the number reaches over 500 Billion (Yes, with a “B”) on the 40th square.

Now, does that help you understand “The Power of Two” ?


If someone offered you One Million Dollars – OR – Gave you a penny on day one and offered to double the amount of that initial penny every day of a 31 day month, which would you choose, and why? Please provide specific numbers in your answer.

The first five people to submit the correct answer will receive recognition from their peers for being able to do grade school level arithmetic!


If someone has a better image for providing a powerful visual, graphic representation of the Power of Two, please send it along. We’ll put the best images up for a vote, and use the most popular one on our Power of Two reports.


Pete Zdanis

Friday, June 25, 2010

USANA Honored with Stevie Award for Best Live Event, Takes Bite out of the Big Apple

News Release

USANA Honored with Stevie Award for Best Live Event, Takes Bite out of the Big Apple    
USANA Recognized at American Business Awards for Second-Consecutive Year
SALT LAKE CITY, Jun 22, 2010 (BUSINESS WIRE) --For the second year in a row, USANA Health Sciences, Inc. (NASDAQ: USNA) won an American Business Award for its 2009 International Convention in the Live Events category at The 2010 American Business Awards, also known as the 8th Annual Stevie(R) Awards, in New York City Monday evening. This prestigious honor confirms that USANA, once again, organizes the Best Live Event in America.

"To be recognized by the American Business Awards for now the second time is a feat that speaks to the quality and dedication of USANA's staff in hosting our annual International Convention," said Dan Macuga, USANA Vice President of Marketing and Public Relations. "Winning a Stevie Award from the same categories as all of the other major businesses who were nominated is a true privilege as we look forward to putting on an even bigger show for our upcoming 2010 International Convention in August."

USANA was nominated along with some of the biggest companies in the country including Adidas, American Express, Walmart, CNN, UPS, IBM, Amazon.com and Google.

In addition to the top honor as Best Trade Show or Convention, USANA was recognized as finalists in three other categories: USANA's corporate website, USANA's IT department for Information Technology Team of the Year and Best New Product or Service of the Year for USANA Probiotic. In 2002 the Stevie Awards (Stevie is taken from the name Stephen, which is derived from the Greek for "crowned") were created to honor and generate public recognition of the achievements and positive contributions of organizations and business people worldwide. In short, the Stevie has become one of the world's most coveted awards.

Learn more about USANA's products by visiting the website, reading the blog, or on Facebook or Twitter.

USANA Health Sciences develops and manufactures high-quality nutritionals, personal-care, energy and weight-management products that are sold directly to Preferred Customers and Associates throughout the United States, Canada, Australia, New Zealand, Hong Kong, Japan, Taiwan, South Korea, Singapore, Malaysia, the Philippines, Mexico, the Netherlands and the United Kingdom.

SOURCE: USANA Health Sciences, Inc.
USANA Health Sciences, Inc.
Ashley Collins
Director of Marketing, Public Relations & Social Media

Tuesday, June 22, 2010

"Nobody listens to me" and other pathetic excuses.

"Nobody listens to me" and other pathetic excuses.
- by Tom "Big Al" Schreiter


I was in Brooklyn, NY for Father's Day. A man came to the training.

He was from Africa. He only spoke French.

And he was building his business in New York City.

Think about it. How hard would that be?

And yet a person who has lived in America all his life will say:

   "I can't build my business. Nobody listens to me."

And for the young man from Africa, consider this:

Nobody can listen to him. They don't understand him.

But, he is building while our American distributor is complaining.

So is it the circumstances that hold us back? Or is it how we choose to think about our circumstances?

The young man from Africa has chosen to build his business even if circumstances are less than ideal. Our American distributor is looking for someone to solve his problems. He refuses to even try unless someone else makes sure no problems will be in his way.

I see distributors with no cars, distributors building while a war is dividing their country and distributors who travel thousands of miles to learn the skills to make their dreams come true.

Bottom line?

It is easier to find someone with desire and teach them the skills, than to find someone with skills and teach them desire. 


Who's Who on the Zdanis USANA Team - 06.18.10

Who's Who On the Zdanis USANA Team
For the Week Ending June 18th  

Richard Cameron - #19 Top Earner among Canadian Silver Directors

Elizabeth Pasquale - #18 Top Earner among US Directors

Pauline Puzynska - #18 Top Earner among Canadian Directors

Pete & Dora Zdanis - #3 Top Earners among US 1-Star Diamonds (#4 World-Wide)

Patricia Pawson – Advanced to Believer

Linda Schwalm – Advanced to Sharer

Aaron Schwalm – Advanced to Sharer

Congratulations to all!

Saturday, June 19, 2010

The Giant "Disconnect" in our Brains

The Giant "Disconnect" in our Brains

-       by Tom (Big Al) Schreiter

The distributor complained:

"These leads are useless. I paid big money for these leads and when I call them, they all say they are not interested. Everyone!"

So I asked the distributor, "When you talked to your relatives, what did they say?"

The distributor replied, "All of my relatives said they weren't interested."

I continued, "When you talked to your friends and co-workers, what did they say?"

The distributor replied, "All of my friends and co-workers said they weren't interested. That's why I'm buying leads and looking for some hot prospects."

Then I said, "Let's see. You talked to your relatives and they weren't interested. You talked to your friends and they weren't interested. You talked to your co-workers and they weren't interested. You talked to leads and strangers and they weren't interested. So what is the common denominator here?"

The distributor frowned and said, "Looks like the common denominator here is me."

Let's review.

If our relatives, friends, co-workers and strangers all hate what we are saying, we don't need new people to ruin. We need to change what we say.

So ask yourself,

"Exactly what do I say in the first few sentences?"

Write this down word-for-word.

I find that most distributors can't write down word-for-word exactly what they say. Instead, they just babble whatever seems right at the time, whatever comes to mind.

How can we train and duplicate in our downline if we can't write down, word-for-word, exactly what to say in the first few sentences?

Now, most distributors reading this will continue to stick their heads in the sand and avoid writing down these sentences. And this is where the giant disconnect occurs.

Because how often will we need these exact first sentences?

Every time!

It is not like this is going to sneak up on us. Every time we will have to start with some interesting first sentences.

So go ahead. Write down word-for-word the exact first sentences you want your downline to use when they talk to prospects.

Friday, June 18, 2010

USANA Leadership Level Summary

USANA Leadership Level Summary

USANA has created leadership levels to help direct your short-term goals and establish milestones to help you measure your progress as you work toward your ultimate goal.

Each leadership level is earned as you produce specific volume requirements. The levels of leadership are defined in the chart below. Upon reaching the next level, you will receive a lapel pin.

Use the chart and the experience of previous Associates to establish reasonable goals for your business.
  Sharer - 250 Sales Volume Points (SVP) on left and right leg. Once you reach the Believer level (left and right volume at 500 points), you will not participate at the Sharer level again.
Believer - 500 SVP on left and right leg.
Builder - 1000 SVP on left and right leg.
Achiever - 2000 SVP on left and right leg.
Director - 3000 SVP on left and right leg.
Bronze Director - 4000 SVP on left and right leg.
Silver Director - 5000 SVP on left and right leg.
Gold Director - Max out the same Business Center for 4 consecutive weeks.
Ruby Director - Max out 2 Business Centers for 4 consecutive weeks.
Emerald Director - Max out 3 Business Centers for 4 consecutive weeks.
Diamond Director - Max out 4 Business Centers for 4 consecutive weeks.
1-Star Diamond Director - Max out 5 Business Centers for 4 consecutive weeks.
2-Star Diamond Director - Max out 6 Business Centers for 4 consecutive weeks.
3-Star Diamond Director - Max out 7 Business Centers for 4 consecutive weeks.
4-Star Diamond Director - Max out 8 Business Centers for 4 consecutive weeks.
5-Star Diamond Director - Max out 9 Business Centers for 4 consecutive weeks.

Higher Star Diamond ranks are achieved as more Business Centers are maxed out for 4 consecutive weeks.

Wednesday, June 16, 2010

Who's Who on the Zdanis USANA Team this Week


For the Week Ending June 11th

Elizabeth Pasquale - #5 Top Earner among US Directors

Richard Cameron - #18 Top Earner among Canadian Silver Directors

Loa and Bill Crumb - #20 Top Earners among Canadian Directors

Pete & Dora Zdanis - #6 Top Earners among US 1-Star Diamonds (#7 World-Wide)

Congratulations to all!

Tuesday, June 15, 2010

A New Associate's First 6 Weeks are Critical! - by Bob Shehan

A New Associate's First 6 Weeks are Critical!
-      by Bob Shehan

I would like to give you my quick thoughts of how to get a new associate started.

DISCLAIMER:  These are my "personal" thoughts.  If you have a specific start-up plan that you are using with your sponsor or other upline leaders, by all means, keep using that plan.  These are just some ideas of mine that may help.

First, 3 Business Centers.  Be sure to educate your new associate about the benefits of having 3 Business Centers (BCs) over just 1 BC.  3 BC's can essentially pay you up to twice the amount of 1 BC as your business grows, with the same volume and same effort.  Having 3 BC's is truly working smarter, not harder.

USANA gives you 6 Fridays from the date of enrollment to earn 3 BC's for LIFE.  Does your new associate have to enroll with a ProPack or Entrepreneur Pack to get 3 BC's?  Well, that would make their lives easier... but NO, that's not a requirement.

To get 3 BC's for LIFE, the new associate must move 450 points of Personal Sales Volume (PSV) within the first 6 Fridays.  Let's say that your new associate starts out with 1 BC by purchasing 150 PSV worth of products (OR by moving 150 PSV to potential customers - THAT'S RIGHT! The products don't have to be purchased by the associate to earn these points!  Isn't that great?).  And let's assume that this associate is on a 100 point Autoship.  That's 250 total PSV thus far.  They only need 200 more points to get to 450 PSV and earn 3 BC's for life.  Again, just moving 200 points to new/potential customers will get them there.  If your new associate is on a 200 point Autoship, they will only need 50 points to get to their 450!

I have seen many new associates get to their 6 week deadline needing only 50 points to get to 450... and they didn't get it, missing the opportunity to get their 3 BC's for life.  Please educate your new associates about the advantages of 3 BC's, put a plan together to help them get there, and watch their points to make sure they don't miss out.

Now, about Autoship.  If your new associate could use 200 points of products in their family each month, they can be on a 200 point Autoship.  This will keep all of their BC's active and will help them get to 3 BC's must faster.  If they have a problem with the "expense", remember, the money to pay for their Autoship doesn't have to come out of their own pocket!  If you want to get creative for example, they can find TWO local customers who want to be on the Health Pak 100 (100 points each). The customers pay them, and they put the money in their bank account to pay for the Autoship.  I've seen it happen.  It just takes some ambition and desire.

Now, there is nothing in the rules that says that an associate MUST be on a 200 point Autoship.  At the VERY LEAST, be sure they are on a 100 point Autoship.  100 points will keep 1 BC active.

The bottom line... Autoship is a MUST, especially when the associate enrolls in the business... 100 points minimum, 200 points is even better.  When a associate is on Autoship when they enroll, they get the best price on their product purchases (the Autoship price).  I have seen many new associates enroll WITHOUT being on Autoship.  Why make a new associate pay more for their products if they don't have to?

Pacesetter Program/Matching Bonus.  Another important thing to pay attention to with your new associates.  To become a Pacesetter, the new associate must enroll two (2) new associates within 42 days.  Four (4) to become Platinum.  This program is HUGE!  It has the potential to explode your business.  Watch the Matching Bonus video with your new associates.  This will teach them (and remind you) of the importance of becoming a Platinum Pacesetter.

The first 6 weeks are critical... but the first WEEK is even more critical!

When a new associate joins your team, the worse thing you can do is... NOTHING!  When a new baby is brought into this world, are they left to fend for themselves?  Of course not!  The late, great training master Jim Rohn said, "You need to nourish your new babies like a mother and protect them like a father."

You need to get a new associate "plugged in" immediately.  Industry trainer Dani Johnson calls this the Battery Charger.  Within 48 hours of them enrolling (and every 48 hours afterwards), get your new associate doing some kind of business activity.  It's critical.  Why?  If you enroll a new associate and don't keep them "plugged in", a few days later, they may get cold water splashed on them from their spouse.  They may get buyer's remorse and start asking themselves, "what did I get myself into?"  So get them "plugged in" right away.  "How" you ask?

Every 48 hours within the first couple of weeks, get your new associate to...

- ... meet you for coffee, lunch, etc.  Refresh their memory about their
goals and why they joined.

- ... join you and a few local team members for lunch.  Let them listen to the Why's of other team members.

- ... listen to a CD (LifeMasters, Jim Rohn, Collette Larsen, Dr. Strand, Tim Sales... anything!)

- ... start reading a book like Think & Grow Rich, Beach Money, Rich Dad Poor Dad, etc.

- ... join in on a USANA conference call or webcast.  They are going on all the time.

- ... subscribe to the Zdanis list, our team list, etc.  Emails that come to them consistently will keep them "plugged in".

- ... meet with you for a gameplan meeting.

- ... go through their products and BDS with you when they arrive.

- ... get started on the BDS e-Apprentice training.

- ... work with you on setting up their USANA web site.

- ... start their names list.

- ... attend a local Health & Freedom presentation.

- ... attend local trainings or webcast trainings.

- ... etc.

I think you get the idea.  All of these things are like a Battery Charger.  They will keep your new associate "alive" as they continue to build belief in themselves and in their new venture and continue to learn how to build their new business.  This will also give them time to build up some armor and "thick skin" to protect themselves from
dreamstealers and cold water.

You can imagine what will happen if they don't stay plugged in to the Battery Charger.  That's right, their business can wither away and die. Building a sense of "community" around your team will go a long way.

DO NOT LEAVE YOUR NEW BABIES UNATTENDED FOR MORE THAN 48 HOURS!  They might fall down and get a boo-boo...

Ok here are the takeaways...

- Help your new associates earn their 3 BC's for LIFE within 6 Fridays of their enrollment.

- They should be on Autoship WHEN THEY ARE ENROLLED.  At least 100 points, 200 is best.

- Help them strive for Platinum Pacesetter.  Matching Bonus!

- Early on, keep your new babies plugged in to the Battery Charger to keep them happy and working.  Build a sense of community.

- Remember that moving products doesn't necessarily mean the money has to come out of YOUR pocket.  If you need to get creative, you can retail products to customers which can cover the cost of your BC's AND your Autoship!  No excuses!

Let's move!

Bob Shehan
Winner's Circle International
USANA Silver Director
Platinum Pacesetter

Monday, June 14, 2010

Sanoviv's CCSVI Treatment

If you have been diagnosed with Multiple Sclerosis (MS), you may have Chronic Cerebrospinal Venous Insufficiency (CCSVI). 

What is CCSVI?
Chronic Cerebrospinal Venous Insufficiency (CCSVI) and its treatment were pioneered by researcher, former vascular surgeon and professor Dr. Paulo Zamboni at the University of Ferrara in Italy.  CCSVI is a chronic condition in which blood from the brain has difficulty returning to the heart. It is caused by a narrowing or “stenosis” in neck, chest, and spinal veins that drain the central nervous system. In some cases, there is a development of alternate veins in an attempt to facilitate additional drainage.  The research suggests that because these compensatory blood vessels do not have the same wall integrity as larger veins, they leak cellular waste into the adjacent tissue, resulting in an accumulation of toxins and deposition of iron. This has significant application to Multiple Sclerosis and suggests that the vascular aspect may be as significant as the neurological component in the disease process.

How does Sanoviv test for CCSVI?
Using specialized diagnostic equipment, a Doppler Ultrasound scan of the jugular veins is taken in a supine and then upright position. If there is significant blood turbulence in the vein indicating a blockage, the patient may have an angiogram of the jugular and azygos veins. This will identify the exact location of the blockage and determine the level of stenosis. If the stenosis is significant enough to warrant it, balloon angioplasty will be performed.

What is Sanoviv’s CCSVI treatment?

The procedure requires passing a small catheter through the femoral vein to the area of venous narrowing.  If a significant blockage is confirmed and located during the angiogram, a routine balloon angioplasty (venoplasty) is used to open the narrowed veins. The recovery process from this treatment may be rapid, with many people recognizing positive results immediately following the procedure.  A stent may be inserted if medically indicated and then only with the guest’s explicit permission.

The initial stay for diagnostics and treatment at Sanoviv will be for nine nights and includes a post-surgical Doppler scan, along with the full residential CCSVI program.  Follow up assessments at Sanoviv two months and six months after the procedure are incorporated into the initial cost. If a guest is found not to be a candidate for the venoplasty following diagnostic assessments, their deposit for the remaining procedures will be refunded or may be applied to any program at Sanoviv for themselves or others.

What makes Sanoviv’s approach to CCSVI unique?
With more than a decade of experience serving guests with Multiple Sclerosis, Sanoviv recognizes CCSVI as a potentially significant contributor to the MS disease process and the treatment to be a viable benefit to improving the lifestyle of people diagnosed with this debilitating condition. As a holistic medical center, Sanoviv encourages guests with MS to also consider the other contributors to the disease process, many of which Sanoviv is uniquely able to address such as proper digestion and absorption of nutrients,  structural integrity, genetic background, dental involvement, and lifetime exposure to toxins. The special needs of guests living with Multiple Sclerosis are considered in order to support optimal healing with a team approach of all departments working together on each guest’s needs. Our program includes daily meetings with your doctor, gluten-free meals, a nutritional assessment, CCSVI-related consultations with a psychologist and more – all within our oceanfront, toxin-free, integrative medical institute. Sanoviv offers each guest a clinical program that is also a health retreat focusing on the body, mind, and spirit.

The Body is supported with world class diagnostics and treatments that are complimented by optimal nutrition for each person featuring low glycemic, all organic foods prepared in delicious and beautiful meals that are free of primary food allergens. The fitness center is adjacent to numerous thalasso pools exclusively for our guests.  Additional relaxation options are offered through Sanoviv’s five star spa that reduces anxiety and helps soothe muscle tension, spasticity or pain.

The Mind is stimulated with opportunities to learn more about your wellness in the Education Centre’s seminars.  Meditation is offered daily with numerous guided styles and Energy Medicine techniques to manage stress and help maintain a balanced nervous system. 

The Spirit is supported in the beauty of the pristine oceanfront setting, which makes it easy to forget that you are in a fully functioning medical institute, and a psycho-spiritual department with trained psychologists that honor all faiths, practices and lifestyles. In the residential Sanoviv community, our guests often create strong bonds and comfort each other in an environment of mutual concern and support.

The CCSVI treatment is only part of the way Sanoviv cares for people living with MS.  Our team of doctors strongly recommends the  program
Neuro Repair as an option to be completed at the same time as the CCSVI diagnosis and treatment.  The Neuro Repair program will help you heal from the catheterization through oxygenation procedures that include ozone and hyperbaric sessions as well as a variety of assays, examinations, and recommended treatments (including dental) that are specifically tailored to your personal needs. 

To join our waiting list for the CCSVI diagnostic and treatment procedures, please fill out our medical consultation form today.  

Personal Development: The Plan - by Jim Rohn

Personal Development: The Plan 

- by Jim Rohn

 As we all know, our results are only as good as our plan. My mentor, Mr. Shoaff, taught me that it's not what happens that determines the major part of our future, because what happens, happens to us all. Instead, he taught me that the key is what we do about it. If we start the process of change by developing a plan, doing something different in this next year than we did the previous year, it won't matter how small those efforts start.

Start doing different things with the same set of circumstances—the ones we've always had and cannot change—and see what miracles occur. If we start the miracle process and change ourselves, then everything changes. And here's what is interesting: the difference between success and failure is so subtle. Let me explain by giving you my definitions of failure and success. Here it is: Failure is a few errors in judgment repeated every day. The man says, "Well I didn't walk around the block today and it didn't kill me, so it must be okay." No, no, it is that kind of error in judgment that after six years has him out of breath and panting as he walks from his car to his office. You can't make those kinds of mistakes; it will end up costing you.

Now, here is my definition of success: A few simple disciplines practiced every day. Do you see the distinction? A few disciplines. Here's a little phrase we've all heard: "An apple a day keeps the doctor away." And my question to you is, "What if that's true?" How simple and easy is that plan?

The fact is, when you look at successful people, you will almost always discover a plan behind their success. They know what they want, they work out a plan that will get them where they want to go, and they work their plan. It is the foundation for success. We as humans have the unique ability to effect change in our lives; it is through our own conscious choice when we engage in the miracle process of personal development that we are able to transform our nature and our lives.

So, what are some good ideas on developing a plan that will work well and take you to the finish line powerfully and in style? Here are some major points to keep in mind:

Develop the Plan for You. Some people are very detail-oriented and they will be able to follow an intricate plan closely. Others are a little more freewheeling and aren't really "detail" people. That is okay too. In all the years of my speaking to audiences worldwide, people have asked the question, "What plan is the right plan?" And my answer: the plan that fits you—your plan, the one you develop that is unique to you and for you. You see, each of us is unique and motivated by different factors, and you've got to develop one that is right for you and fits you. Some plans will not be as intricate as others, but we all must have a plan, along with goals in that plan, to move us along the program. If you are a free spirit type, don't tell yourself you are going to spend two hours a day with a book and tapes and journal. It probably won't happen and you will get discouraged. Whatever your personality, your strengths and your weaknesses, develop the plan around them! This is not a one-plan-fits-all proposition.

Establish Times to Spend Working on the Material. It may be every Sunday night. It may be 20 minutes each morning. It may be in the car listening to the CDs every Monday, Wednesday and Friday. Whatever it is, set the times and do it. In your step-by-step plan, put down points that you can accomplish every week. They should be specific and achievable. Develop the discipline and take those steps every day, which will move you closer to your goals and where you want to be.

Keep a Journal. Take notes. It may be on paper, it may be on a micro-recorder. Mr. Shoaff taught me not to trust my memory, but to write it down, to find one place to gather the information that effects change. And that advice has served me well all these years. Record the ideas and inspiration that will carry you from where you are to where you want to be. Take notes on the ideas that impact you most. Put down your thoughts and ideas. Brainstorm with yourself on where you are going and what you want to do. Record your dreams and ambitions. Your journals are a gathering place for all the valuable information that you will find. If you are serious about becoming wealthy, powerful, sophisticated, healthy, influential, cultured, unique, if you come across something important, write it down. Two people will listen to the same material and different ideas will come to each one. Use the information you gather and record it for further reflection, for future debate and for weighing the value that it is to you.

Reflect. Create time for reflection—a time to go back over, to study again the things you've learned and the things you've done each day. I call it "running the tapes again" so that the day locks firmly in your memory so that it serves as a tool. As you go through the material in this plan, you will want to spend time reflecting on its significance for you. Regularly set aside time. Here are some good guidelines for times to reflect: At the end of the day. Take a few minutes at the end of each day and go back over the day—who you talked to, who you saw, what they said, what happened and how you felt, what went on. A day is the piece of the mosaic of your life. Next, take a few hours at the end of the week to reflect on the week's activities. I would suggest at least a half hour. Also during that weekly time, take a few minutes to reflect on how this material should be applied to your life and circumstances. Take a half day at the end of the month and a weekend at the end of the year so that you've got it so that it never disappears, to ensure that the past is even more valuable and will serve your future well.

Set Goals. Your plan is the roadmap for how you are going to get to your goals, so you have to have them. Of all the things that changed my life for the better (and most quickly), it was learning how to set goals. Mastering this unique process can have a powerful effect on your life too. I remember shortly after I met Mr. Shoaff, he asked me if I had a list of my goals, and of course I didn't. He suggested to me that because I lacked a set of clearly defined goals that he could guess my bank balance within a few hundred dollars... and he did! Well, Mr. Shoaff immediately began helping me define my view of the future, my dreams. He taught me to set goals because it is the greatest influence on a person's future and the greatest force that will pull a person in the direction that they want to go. But the future must be planned and well-designed to exert a force that pulls you toward the promise of what can be.

Act. Act on your plan. What separates the successful from the unsuccessful so many times is that the successful simply do it. They take action; they aren't necessarily smarter than others, they just work the plan. And the time to act is when the emotion is strong. Because if you don't, here's what happens: it's called the law of diminishing intent. We intend to act when the idea strikes us, when the emotion is high, but if we delay and we don't translate that into action fairly soon, the intention starts to diminish, and a month from now it's cold and a year from now it can't be found. So set up the discipline when the idea is strong, clear and powerful—that's the time to work the plan. Otherwise the emotion is wasted unless you capture the emotion and put it into disciplined activities and translate it into equity. And here's what is interesting: all disciplines affect each other; everything affects everything. That's why the smallest action is important—because the value and benefits that you receive from that one little action will inspire you to do the next one and the next one.

So step out and take action on your plan, because if the plan is good, then the results can be miraculous.